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World’s oldest and biggest sports brands.

Fila is one of the world’s oldest and biggest sports brands. It was brought to life in 1911 in Biella, italy, by the Fila brothers. The brand was originally an underwear manufacturer and launched its first sports collection in 1973. The iconic F-box logo (the rounded F in a square box) and the flag, the streamlined fila trademark, represent its rich history. Fila has been a leading name in the tennis world for decades: great champions like Björn Borg, John Mc Enroe, Boris Becker and Monica Seles all celebrated their first major victories dressed in Fila. The brand also has a strong track record in the sports of basketball, skiing, golf and mountaineering. this rich sports history forms the backdrop for a contemporary and distinctive apparel and sneaker collection with a vintage touch.

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